Strategic Management (519H3)
Strategic Management - Engineering module
Module 519H3
Module details for 2021/22.
15 credits
FHEQ Level 7 (Masters)
Module Outline
This module explores various aspects of the strategic planning process, including environmental scanning, strategy formulation & implementation, and strategy evaluation & control. Through case study analysis, it explores how leading firms use strategy to gain competitive advantage, and how they relate strategy with technological and engineering projects and operations
AHEP3 Learning Outcomes
SM1m SM2m SM3m SM6m EA1m EA4m EA5m EA6m D1m D2m D3m D4m D6m ET1m EP1m EP4m EP5m EP7m EP9m EP10m EP11m
Library
R. Grant, Contemporary Strategy Analysis, Text and Cases, Seventh Edition, John Wiley & Sons, Chichester, W Sussex, 2010
Johnson G, Scholes K & Whittington R, Exploring Corporate Strategy: Text & Cases, 8th edition, Pearson Ed Ltd, 2008
Lynch R, Corporate Strategy, 4th Edition, FT Prentice Hall, 2006
Haberberg A & Reiple A, The Strategic Management of Organisations, FT Prentice Hall, 2000
Ghoshal S, Lampel J, Mintzberg H & Quinn JB, The Strategy Process, 4th Edition, FT Prentice Hall, 2003
Porter ME, Competitive Advantage: creating and sustaining superior performance, Free Press, New York, 2004
Module learning outcomes
Demonstrate a comprehensive understanding of the strategic context of engineering projects and operations
Demonstrate a systematic understanding of the strategic planning process, with a special focus on the environment in which a company operates, and how decisions are made.
Understand and evaluate critically the various analyses that can be used when assessing how competitive a business is
Demonstrate a comprehensive understanding of the importance of innovation in all aspects of the company's operations
| Type | Timing | Weighting |
|---|---|---|
| Computer Based Exam | Semester 2 Assessment | 60.00% |
| Coursework | 40.00% | |
| Coursework components. Weighted as shown below. | ||
| Group written submission | T2 Week 10 | 100.00% |
Timing
Submission deadlines may vary for different types of assignment/groups of students.
Weighting
Coursework components (if listed) total 100% of the overall coursework weighting value.
| Term | Method | Duration | Week pattern |
|---|---|---|---|
| Spring Semester | Seminar | 2 hours | 01010101010 |
| Spring Semester | Lecture | 2 hours | 11111111110 |
How to read the week pattern
The numbers indicate the weeks of the term and how many events take place each week.
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